Apple refuses to discount products on its own website even for items that have been around for years like the AirTag which means you need to shop smarter and hit up retailers with actual pricing flexibility like Amazon. These Bluetooth trackers just dropped to $64 for a four-pack from the usual $99, which marks an all-time low with the kind of discount you rarely see on Apple products.
AirTags solve the daily frustration of searching for misplaced items by letting you ping their location through your iPhone’s Find My network and turns frantic morning searches into quick 30-second retrievals.
Precision Finding That Actually Works in Real Life
The Find My network uses hundreds of millions of Apple devices to detect the location of your AirTag anonymously and relay that information, creating a crowdsourced tracking system that works even when your tagged item ends up miles away from you. You get precision finding with iPhone models that feature the U1 chip, which uses ultra-wideband technology to guide you directly to your lost item with on-screen arrows and distance measurements.
Setup takes literally one tap when you hold an AirTag near your iPhone or iPad, with the device automatically recognizing it and walking you through naming and assigning it to an item. The CR2032 battery lasts over a year before needing replacement, and swapping it out requires just a quick twist of the AirTag’s back cover rather than sending the whole unit back to Apple or dealing with proprietary charging cables.
There’s also a built-in speaker for playing sounds to help find items when they’re nearby but buried in couch cushions or hiding in your coat pocket. Its volume could be louder to find tags in noisy environments. Water and dust resistance, thanks to its IP67 rating, means your AirTag survives being caught in rain, dropped in puddles, or living inside your gym bag with sweaty clothes.
Privacy protections prevent creepy tracking scenarios by alerting you if an unknown AirTag follows you around, addressing concerns of people using these devices to stalk others without consent. The system regularly rotates Bluetooth identifiers so that random people can’t track your movements by detecting the same AirTag signal repeatedly over time. If you find a lost AirTag, you can tap it with any NFC-capable phone to see the owner’s contact information if they’ve marked it as lost, making returns possible even for non-iPhone users.
The four-pack setup gives you enough AirTags to cover your most frequently misplaced items, such as keys, wallet, backpack, and luggage, without needing to constantly move a single tracker between items. You can label each AirTag with custom names and emojis in the Find My app, making it easy to tell “work backpack” from “gym bag” at a glance. The system works seamlessly across your Apple devices, so you can trigger an AirTag sound from your iPad when your iPhone is the thing you actually lost.
At $64 for four AirTags, instead of the usual $99, you pay $16 per tracker instead of nearly $25 and that finally brings the cost per unit down to something reasonable rather than feeling like the Apple tax in full effect. This Black Friday discount makes equipping your entire life with tracking capabilities actually affordable, especially compared to buying AirTags individually at a price of $29 each when you need more than one or two.
